Tuesday, June 8, 2010

L'Oreal's Women of Worth

What: L’Oréal Paris the Fifth Annual Women of Worth Award Program (womenofworth.com)

Why: The program aims to honor volunteerism, women’s empowerment, and dedication to service

Who is a Woman of Worth? A Woman of Worth is an inspiring volunteer, an outstanding achiever and a beautiful person who is dedicated to making a difference in her community. She embodies the heart and spirit of the L’Oréal Paris brand which seeks to support and empower women.

When: Through July 9th, consumers will be invited to nominate a woman whose service and dedication to volunteerism are making a difference.

Prize: To honor the 10 Women of Worth winners, each one will receive $5,000 for their personal charitable cause and a matching donation will be made on their behalf to the Ovarian Cancer Research Fund, L’Oréal’s charitable partner since 1997. Additionally, one National Honoree – the woman who receives the most votes - will receive an extra $25,000 donation to her charitable organization. The Women of Worth National Honoree will be chosen via a public online vote held this fall at womenofworth.com

Will you vote in L'Oreal's Women of Worth campaign?